What is Marketing Software?

Marketing software is used by marketing departments and companies to promote their work more effectively on various channels on the web (including sites, social media, emails and so on.) and automate repetitive tasks. The critical advantage of using one is that it personalizes even extensive and very complex marketing campaigns. There are three basic categories of marketing software: marketing intelligence, marketing automation, and advanced workflow automation. Top features of marketing software are as follows: email marketing, lead scoring and nurturing, social media marketing, phone call tracking, team collaboration, and analytics. Marketing programs can be useful to businesses of all scales and sectors, but they are most welcome in small-scale teams willing to simplify the process of handling long and challenging marketing campaigns.

List of Marketing Software Companies

Product name:
Category:
Smart
Score:
Price:
User
Satisf.
Support:
7.7
by quote
85%
Phone
9.0
$199
97%
Training


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