What is Marketing Software?

Marketing software is used by marketing departments and businesses to place their products more efficiently on multiple channels on the internet (including sites, social media, email etc.) and automate repetitive activities. The most distinctive benefit of using one is that it personifies even extensive and very diverse marketing campaigns. There are three main categories of marketing software: marketing intelligence, marketing automation, and advanced workflow automation. Key features of marketing software encompass: email marketing, lead scoring and nurturing, social media marketing, phone call tracking, team collaboration, and analytics. Marketing programs are recommended to assist the work of businesses of all sizes and industries, but they are most appreciated among small-scale teams pretending to ease the task of governing of long and complex marketing campaigns.

List of Marketing Software Companies

Product name:
Category:
Smart
Score:
Price:
User
Satisf.
Support:
9.0
$99
94%
Email
9.0
$19
99%
Live support
8.6
by quote
100%
Training
9.0
$65
100%
Training
8.5
$120
100%
Live support
9.3
$99
97%
Training
8.8
$4
100%
Tickets
7.8
by quote
97%
Tickets

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